Crystal ball with a fortune teller's hands on it.

Demystifying SEO

Demystifying

SEO

At Juicy Ideas, I offer a comprehensive SEO (Search Engine Optimization) strategy, focusing on four essential stages to maximize your website's performance: Keyword Research, On-Page SEO, Technical SEO, and Analysis. I see good things in your future!

Effective

Optimize your website for better rankings.

Learn about my 4 step process: Keyword Research, On-Page Optimization, Technical SEO and lastly, Analysis.

01

Tagline

Keyword Research

I start with a in-depth discovery call to understand your goals and competitors. Then, using industry-leading tools, I create a detailed list of short-tail and long-tail keywords that we should focus on ranking for.

Tagline
A vintage key resting on a keyboard.
A journal saying content strategy and a lightbulb next to it.

02

On-Page Optimization

Here's where I develop your website's content strategy to enhance visibility for search engines. By refining elements like meta tags, headings, and internal links, I ensure your site is well-positioned to rank higher for your targeted keywords.

03

Technical SEO

Its time to focus on the backend aspects of your website to confirm it runs smoothly and is accessible to all users. By addressing issues like site speed, mobile-friendliness, crawlability, and ADA compliance, I help your website meet the technical standards that search engines prioritize.

A screen with a hand reaching out with a wrench.
A screen showing google analytics for a website.

04

Analysis & Refinement

Finally, I evaluate your website's performance to find areas for improvement and create strategies to achieve better outcomes. After analyzing user engagement and site metrics, I can fine-tune my approach.

Effective

Optimize your website for better rankings.

Implement Keyword Research, On-Page SEO, Technical SEO, and Analysis.

Red arrow pointing right.

01

Keyword Research

I start with a in-depth discovery call to understand your goals and competitors. Then, using industry-leading tools, I create a detailed list of short-tail and long-tail keywords that we should focus on ranking for.

A vintage key resting on a keyboard.

02

On-Page Optimization

Here's where I develop your website's content strategy to enhance visibility for search engines. By refining elements like meta tags, headings, and internal links, I ensure your site is well-positioned to rank higher for your targeted keywords.

A journal saying content strategy and a lightbulb next to it.

03

Technical SEO

Its time to focus on the backend aspects of your website to confirm it runs smoothly and is accessible to all users. By addressing issues like site speed, mobile-friendliness, crawlability, and ADA compliance, I help your website meet the technical standards that search engines prioritize.

A screen with a hand reaching out with a wrench.

04

Analysis & Refinement

Finally, I evaluate your website's performance to find areas for improvement and create strategies to achieve better outcomes. After analyzing user engagement and site metrics, I can fine-tune my approach.

A screen showing google analytics for a website.
A target on a corkboard with a thumbtack in the center.
Step 1. Keyword Research

The Power of Targeted Keywords

I use advanced tools, like Google AdWords, to identify the most valuable and relevant keywords for your business. By understanding the search behavior of your target audience, I can craft your website's content to increase organic traffic and drive conversions.

A checkmark in a circle.

Uncover high-performing & attainable keywords

A checkmark in a circle.

Examine search intent to capture the most lucrative traffic

A checkmark in a circle.

Keyword mapping to plan out content

Step 2. On-Page SEO

Visibility and User Experience

On-Page SEO will optimize your content and website structure to enhance visibility on search engines, while providing a memorable user experience.

A screenshot of a meta description on google.

Title Tags & Meta Descriptions

Compelling title tags and meta descriptions are key to boosting CTR and search rankings. I’ll craft concise, keyword-rich titles and engaging meta descriptions to drive the clicks you need.

Three young adults looking at their phones.

Engaging  Content Creation

High-quality, keyword-aligned content with optimized headings, links, and multimedia attracts users and boosts search relevance.

A desk with a laptop and a house plant.

UX (User Experience)

My intuitive layouts engage visitors and encourage longer site interactions. By improving navigation and structuring content effectively, I make it easy for both users and Google to find relevant information, ultimately enhancing your ranking.

Step 2. On-Page SEO

Visibility and User Experience

On-Page SEO will optimize your content and website structure to enhance visibility on search engines, while providing a memorable user experience.

A check list with all items completed.

Title Tags & Meta Descriptions

This is the art of creating compelling title tags and meta descriptions. These elements directly impact click-through rates (CTR) and search engine rankings. I'll write concise, keyword-rich titles and engaging meta descriptions that'll get the clicks you want.

A computer screen with a pencil over it.

Engaging  Content Creation

High-quality content that aligns with your target keywords. I understand the importance of headings, subheadings, internal linking, and multimedia elements. Valuable content not only attracts users but also signals relevance to search engines.

A map demonstrating user journey.

UX (User Experience)

My intuitive layouts engage visitors and encourage longer site interactions. By improving navigation and structuring content effectively, I make it easy for both users and Google to find relevant information, ultimately enhancing your ranking.

ADA logo.

Accessibility

Accessibility ensures that all users, including those with disabilities, can navigate your website effectively. Implementing best practices for accessibility not only broadens your audience but also enhances overall user satisfaction.

Spider icon.

Crawlability

Crawlability refers to how easily search engines can discover and index your website's content. Improving crawlability involves optimizing your site structure and using proper sitemaps.

Speedometer icon to represent site speed.

Site Speed

Site speed is a critical factor that affects user experience and search rankings. A faster website leads to lower bounce rates and higher engagement, making it essential to optimize loading times.

Icon of overlapping screens for a laptop, tablet and a smart phone to represent responsiveness.

Mobile Friendliness

With an increasing number of users accessing websites via mobile devices, mobile friendliness is vital. Ensuring your site is responsive and easy to navigate on all devices can significantly enhance user experience and SEO performance.

Step 3. Technical SEO

Enhancing Your Site's Technical SEO Performance

Technical SEO is crucial for ensuring your website is accessible and efficient. It encompasses various factors that contribute to a seamless user experience and improved search engine rankings.

Step 4. Analysis

Fine tuning strategies to stay on top of shifting algorithms and market conditions.

Continuous monitoring and adjustment of SEO strategies will ensure optimal performance in search engine rankings. By staying up-to-date with gold standard tools, I can adapt my strategies to maintain and improve your website's visibility and organic traffic.

Right facing arrow icon.

Google Analytics to level up user experience by reporting on how users behave, engage, and convert.

Right facing arrow icon.

Google Search Console to identify and fix issues, track important metrics like keyword rankings, click-through rates, and search impressions.

Right facing arrow icon.

Lighthouse for SEO audits, offering insights to enhance site performance and search ranking.

Right facing arrow icon.

PageSpeed Insights to identify and resolve performance issues, optimize load times and improve overall page speed.

A screenshot of Google Analytics charts and graphs.
Google Analytics logo of a bar graph.
Google Analytics

Level up user experience by reporting on how users behave, engage, and convert.

Google lighthouse screenshot.
Lighthouse's logo of a red lighthouse.
Lighthouse

SEO audits, offering insights to enhance site performance and search ranking.

Google Search Console screenshot of the home page line graphs.
Google Search Console's logo of a toolbox and and a wrench.
Google Search Console

Fix issues, track important metrics like keyword rankings, click-through rates, and search impressions.

Page Speed Insights screenshot of the homepage showing page performance.
Page Speed Insight's logo of a speedometer.
Page Speed Insights

Identify and resolve performance issues, optimize load times and improve overall page speed.

Boost Your Search Engine Rankings

Are you ready to improve your search engine rankings and drive more organic traffic to your website? Contact me today for a free SEO audit or consultation and start seeing results.

Google Pixel 6
Tagline

Medium length section heading goes here

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare, eros dolor interdum nulla, ut commodo diam libero vitae erat.

relume icon.

Subheading one

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare, eros dolor interdum nulla, ut commodo diam libero vitae erat.

relume icon.

Subheading two

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare, eros dolor interdum nulla, ut commodo diam libero vitae erat.

relume icon.

Subheading three

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare, eros dolor interdum nulla, ut commodo diam libero vitae erat.

relume icon.

Subheading four

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare, eros dolor interdum nulla, ut commodo diam libero vitae erat.